The image features a graphic with a playful and humorous message. The text is arranged in a way that suggests a conversation or a joke. The phrase "ORGANIC FOOD JUST KIDDING IT'S WINE!" is written in a casual, handwritten font. The word "ORGANIC" is emphasized by being larger and more prominent than the other words. The phrase "IT'S WINE!" is placed at the end, indicating a punchline. The overall style of the image is reminiscent of a casual, hand-lettered sign, adding a touch of whimsy to the message.