The image features a logo with a stylized graphic of a dog. The dog is depicted in a simplistic, cartoon-like manner, with a black body and a long tail. The dog is standing on a red and blue striped background, which could be interpreted as a stylized representation of a sunset or a colorful sky. Above the dog, there is text that reads "HEELER MOM." The text is in a casual, handwritten font, which adds a personal touch to the logo. Below the dog, there is another line of text that says "MOM." This text is also in a handwritten font, but it is smaller and less prominent than the text above it. The overall style of the image is clean and modern, with a clear focus on the dog and the text. The use of bold colors and simple shapes gives the logo a friendly and approachable feel.