The image features a black and white illustration with a mountainous landscape. At the top of the image, there's a phrase "THE MOUNTAINS ARE CALLING" in large, bold letters. Below this, there's a depiction of a mountain range with silhouettes of trees, animals, and birds. The mountains are stylized with a sun rising or setting behind them, and there are silhouettes of a bear and a bird flying in the sky. The overall style of the image is reminiscent of a vintage travel poster, with a clear focus on the natural beauty of the mountains.