The image features a logo for "Jack Daniel's Old No. 7 Brand". The logo is predominantly black and white, with the text "Jack Daniel's" and "Old No. 7 Brand" prominently displayed. The text "Old No. 7" is accompanied by a circular emblem that reads "Old No. 7 Brand". The logo is set logo, which contrasts with the black text and emblem, making the branding easily recognizable. The overall design is simple yet distinctive, typical of brand logos.