The image features a graphic design with a white background and black text. The text is arranged in a way that creates a visual effect, with the words "it's not just blood it's liquid life" written in a stylized font that mimics the appearance of blood splatters. The word "life" is emphasized by being written in a larger font size and with a heart symbol integrated into the letter 'E'. The overall design has a playful and creative aesthetic, likely intended to convey a message about the importance of life.